4Music Brand Refresh 2017

4Music was a UK music and entertainment channel with a target audience of 16-34 years old. For its 2017 Refresh we first redesigned the On Screen Presentation, aiming for a playful, minimal look. Everything serving a purpose and taking the least amount of space possible. The design of the idents followed naturally, by repurposing the four coloured strips of the logo into abstract, music led, animations.

CREDITS
Creative Lead: Daniel Wood // Direction, Design: Kat Tarsouli, Stefan Tamas, Simon Kristall // OSP Animation: Kat Tarsouli, Simon Kristall // Idents Animation: Stefan Tamas, Simon Kristall // Sound Design: Offset // Music for OSP reel (personal use only): Fade Away by Vitalic​​​​​​​
© The Box+ Network
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